About Us

We help the world to listen to you.

Learning in 2018

Get Sandwich offers a new and better way for teams to sell, pitch and present with authenticity. Founded in 2017, Get Sandwich is used to help scale teams’ high-performing excellence. All speaking practices get recorded and mined for constructive peer-to-peer feedback. Customers include Klarna, TEDxStockholm and Toastmasters clubs in Stockholm.

Our Story

Get Sandwich was born out of our struggle to talk better publicly. We believe learning how to speak improves the quality of our lives.


Our Mission

Give honest feedback for everyone who truly desires it.

The Fillings (Our People)

Martha Winata

Martha Winata

CEO, Co-founder

Martha Winata is an Australian living in Stockholm, Sweden since 2013. She worked as a product manager conducting workshops globally around the world, in a fast-changing financial trade surveillance firm to detect insider trading.

Prior to starting Get Sandwich, she has been a member of Toastmasters, an international public speaking and leadership organisation since 2009 and went on to win the 2017 Scandinavian Evaluation Speech Championship.

Min'an Tan

Min'an Tan

CTO, Co-founder

Min’an likes to build things, putting stuff together and making it work. Before Get Sandwich, he was a build engineer, backend developer and frontend tinkerer.

Smörgåsbord (Our Board)

Grant Calder

Grant Calder


Grant Calder is an American from New York City, who has been living and working in Stockholm Sweden since 2000. He has twenty-five years of experience in founding and managing entrepreneurial companies, sales organization management, international negotiations, management consulting, public speaking, organizational training and executive & career coaching. He is on advisory boards for academic, philanthropic and business organizations.

Tony Friede

Tony Friede


Tony Friede is an American who has been living and working in Sweden since 1996.  Originally from the telecommunicatons sector, his background is in systems architecture and CRM platform design.  An entrepreneur and management consultant since 2007, Tony brings a human-centered approach to corporate and technical leadership.


Get Sandwich Speaking AB

Farstavägen 89, Farsta 12334

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(+46) 7 3347 8719

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Sales Training

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Innovation Pitching

Conference Rehearsals

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